Today I spent the day at the Foire de Paris — one of the largest consumer fairs in France, held every year in Paris. It’s a massive event that brings together a wide range of European and French brands, from home innovations and lifestyle products to cutting-edge tech and start-ups
Naturally, I headed straight for the tech and mobile section to see what’s new. While walking through the crowd and exploring the different stands, I started casually spotting Nothing phones in the hands of visitors. Out of curiosity, I decided to keep count throughout the day — and by the end, I had seen over thirty people using a Nothing Phone, either taking pictures, navigating the event, or just casually scrolling.
It might not seem like a huge number at first glance, but considering how new the company is compared to the major players, it’s actually pretty incredible. In a sea of iPhones and Galaxies, seeing that many Nothing devices in the wild without any special promotion or booth at the event really shows how far the brand has come in such a short time.
It’s clear that Nothing is carving out a real space for itself, not just online or in the media, but in everyday life. Can’t wait to see where things go from here !