NOTE: I originally posted this on Discord - 16th March 2023 - Reposting here
BACKGROUND
I was at MWC2023 in Barcelona and one of the traditional and fun things to do there is to hunt down the Google Android pins. This year the collection were all shaped like Android robot heads with different coloured patterns on them. The pins were dotted around the booths of the Android partners like Qualcomm. Visiting all these booths, I noticed some vendors also had their own pins to represent their brand which you could grab too. TECNO stood out to me as they had pins that were shaped like a pair of their earphones. They looked rather nifty and it made me think; how cool would it be if there was a Nothing Ear (1) pin for example? Thus a simple thought was born.
CONCEPT
Imagine a series of pins that are representative of the Nothing brand and community. They could be given out at various events or when purchasing products. Perhaps they can be used a simple giveaways too. Like Pokemon - people would probably want to collect them all and get a complete set!. There could be different collections with certain number of pins in each for example. I thought perhaps some of these might make good pins:
◘ Nothing Logo
◘ Ear (1)
◘ Ear Stick
◘ Parrots (could be like parrot on phone1 for example)
◘ Black Dot NFT Cube
◘ Red Dot NFT Cube
◘ Phone (1)
◘ Ear (2)
◘ “dots”
◘ GM ☕️
◘ Nothing Burger
PROOF
I had the crazy thought, if I had some artwork or a design, could I actually get something made for real and see how good or bad it would be? However, I am no artist, but inspired by the TECNO earphone and armed with the recent Nothing sticker sheet, I had a perfect candidate for a test, an Ear(1) earbud. Paid out of my own pocket, I present these very limited edition pins! These turned out pretty good aside for the logo which due to the sizing couldn’t be done as dots.
VALUE
Community engagement, fun, brand awareness, low cost.
What do you think might make a good pin that would be fun, represents the brand and the community?
